Marketing Veteran Brandon Guishard joins The Town Council

The Town FC is pleased to announce the addition of Brandon Guishard to The Town Council, as our Movement by People for The Town continues to take shape.

Brandon currently serves as Head of Marketing at Todd Snyder, overseeing all marketing activities for the rapidly growing menswear brand. Prior to joining Todd Snyder, Brandon spent the previous 3 plus years at Meta (formerly known as Facebook) on their Customer Growth Consulting team, advising their most influential advertisers on user experience best practices while creating industry leading D2C digital experiences. 

Brandon is a one stop shop when it comes to Direct To Consumer expertise. Prior to joining Facebook, Brandon spent 5 years at Nike WHQ in Beaverton Oregon, helping run digital marketing and performance media initiatives across site, email, and social, as well as helping support the launch of the Nike and SNKRS apps. Brandon has also spent time deploying CRM based initiatives at Coach (a Tapestry Inc. brand), as well as running transaction-based loyalty and rewards programs for financial institutions, publications, and sports teams.

Brandon has been a fan of “the beautiful game” from a young age playing with his local club team around the country and the world including youth tournaments in Denmark, Finland, England, and the Netherlands. Brandon ultimately ended up playing D1 soccer at University of Connecticut, and with the Westchester Flames in USL League Two. 

“Brandon joining our growing team is another sign of the direction we’re taking, the purpose we’re enacting and the ambition for what we’re trying to build,” said EL Johnson, cofounder of The Town FC. “His background as an elite level soccer player provides him tremendous insight into how we can seek to build our community based soccer programs to enable and empower players beyond just the field.  His skillset in brand building and marketing, including his knowledge of the merchandising space through his role with Todd Snyder makes him a huge value add to our growing movement.”

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